Serotta Bikes. It's the ride. serotta.com

Waterford Bikes. Handmade Steel frames from Wisconsin. waterfordbikes.com

Gunnar Bikes. The little brother to Waterford. gunnarbikes.com

Cannondale Bikes. The last of the American bike companies. cannondale.com

SevenCycles.com One bike, yours.

Fuji Bikes. Great bikes for the whole family. fujibikes.com

Electra Bike. Cool Cruisers. electrabike.com

Timbuk2. Really cool bags from San Fransicso. timbuk2.com

Yakima. Take your new bike home on a cool roof rack. yakima.com

Sram. Grip shift, Rockshox, and Truvative. sram.com

Castelli. Great clothing. castelli-us.com

Assos. The finest clothing on the market. assos.com

Mavic. The original Wheel Company. mavic.com

Thule. Hitch racks and the best cargo boxes. thule.com

Jandd. Seat bags and Panniers. jandd.com

Zipp. The fastest wheels out. zipp.com

Terry Bicycles. Womens Specific clothing. terrybicycles.com